How to Audit Your Current Packaging: A Step-by-Step Optimization Guide

How to Audit Your Current Packaging: A Step-by-Step Optimization Guide Packaging does more than hold a product. It protects, provokes, informs, and encourages purchasing. But as your business grows, or market forces shift, your current packaging may no longer be the best. That’s why it makes sense to periodically review your packaging—it saves you money,…

Custom Packaging and Consumer Trust: How Design Builds Confidence and Credibility

Custom Packaging and Consumer Trust: How Design Builds Confidence and Credibility In the hectic, competitive environment of today’s market, making a good impression counts — and custom packaging is a major contributor to making that impression. Your package is far more than a defensive box. It is a quiet brand ambassador. It can establish confidence,…