How to Audit Your Current Packaging: A Step-by-Step Optimization Guide

How to Audit Your Current Packaging: A Step-by-Step Optimization Guide Packaging does more than hold a product. It protects, provokes, informs, and encourages purchasing. But as your business grows, or market forces shift, your current packaging may no longer be the best. That’s why it makes sense to periodically review your packaging—it saves you money,…

Designing Reusable Packaging: Encourage Sustainability and Repeat Use

Designing Reusable Packaging: Encourage Sustainability and Repeat Use Consumers today are interested in more than what’s contained in the box — they’re interested in the box itself. As individuals continue to become educated on waste and global warming, reusable packaging is becoming an intelligent approach for companies to demonstrate they care about the earth. But…